{"id":1171,"date":"2025-08-04T14:42:35","date_gmt":"2025-08-04T12:42:35","guid":{"rendered":"https:\/\/prompt-designer.fr\/fr\/?page_id=1171"},"modified":"2026-01-06T19:40:22","modified_gmt":"2026-01-06T18:40:22","slug":"modules-pedagogiques","status":"publish","type":"page","link":"https:\/\/prompt-designer.fr\/fr\/modules-pedagogiques\/","title":{"rendered":"Modules p\u00e9dagogiques"},"content":{"rendered":"<p>[et_pb_section fb_built=\u00a0\u00bb1&Prime; admin_label=\u00a0\u00bbHeader\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.2&Prime; _module_preset=\u00a0\u00bb3fb7905b-66f3-47af-b4fd-336ae5bc8bc6&Prime; background_color=\u00a0\u00bbgcid-2a2d16d8-12e5-4520-affe-307c5f5dfb07&Prime; use_background_color_gradient=\u00a0\u00bbon\u00a0\u00bb background_color_gradient_type=\u00a0\u00bbelliptical\u00a0\u00bb background_color_gradient_direction_radial=\u00a0\u00bbtop right\u00a0\u00bb background_color_gradient_stops=\u00a0\u00bbgcid-primary-color 0%|rgba(255,255,255,0) 50%\u00a0\u00bb collapsed=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{%22gcid-2a2d16d8-12e5-4520-affe-307c5f5dfb07%22:%91%22background_color%22%93,%22gcid-primary-color%22:%91%22background_color_gradient_stops%22%93}\u00a0\u00bb][et_pb_row _builder_version=\u00a0\u00bb4.27.2&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb animation_style=\u00a0\u00bbfade\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4&Prime; _builder_version=\u00a0\u00bb4.27.2&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_padding=\u00a0\u00bb||||false|false\u00a0\u00bb custom_padding_tablet=\u00a0\u00bb0%||||false|false\u00a0\u00bb custom_padding_phone=\u00a0\u00bb0%||||false|false\u00a0\u00bb custom_padding_last_edited=\u00a0\u00bboff|phone\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_heading title=\u00a0\u00bbMa\u00eetrisez l&rsquo;IA g\u00e9n\u00e9rative dans votre activit\u00e9 professionnelle\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; _module_preset=\u00a0\u00bbc39a617e-6fbb-4227-a899-17ab9ce3e406&Prime; title_level=\u00a0\u00bbh2&Prime; title_text_align=\u00a0\u00bbcenter\u00a0\u00bb title_font_size=\u00a0\u00bb60px\u00a0\u00bb title_line_height=\u00a0\u00bb1.2em\u00a0\u00bb module_alignment=\u00a0\u00bbcenter\u00a0\u00bb custom_margin=\u00a0\u00bb||20px||false|false\u00a0\u00bb title_font_size_tablet=\u00a0\u00bb60px\u00a0\u00bb title_font_size_phone=\u00a0\u00bb40px\u00a0\u00bb title_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_heading][et_pb_text content_tablet=\u00a0\u00bb<\/p>\n<h4 style=%22text-align: left;%22>une application con\u00e7ue pour<br \/>les agences \u00e9v\u00e9nementielles<\/h4>\n<p>\u00a0\u00bb content_phone=\u00a0\u00bb<\/p>\n<h4 style=%22text-align: left;%22>une application<br \/>con\u00e7ue pour<br \/>les agences<br \/>\u00e9v\u00e9nementielles<\/h4>\n<p>\u00a0\u00bb content_last_edited=\u00a0\u00bboff|desktop\u00a0\u00bb disabled_on=\u00a0\u00bboff|off|off\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; _module_preset=\u00a0\u00bb05fd297b-83ea-47dd-9341-ecf5d70daa22&Prime; text_line_height=\u00a0\u00bb1.4em\u00a0\u00bb link_font=\u00a0\u00bb||||||||\u00a0\u00bb ul_line_height=\u00a0\u00bb1.8em\u00a0\u00bb ol_line_height=\u00a0\u00bb1.8em\u00a0\u00bb quote_font=\u00a0\u00bb&#8211;et_global_heading_font|&#8211;et_global_heading_font_weight|||||||\u00a0\u00bb quote_text_color=\u00a0\u00bbgcid-primary-color\u00a0\u00bb quote_font_size=\u00a0\u00bb28px\u00a0\u00bb quote_line_height=\u00a0\u00bb1.3em\u00a0\u00bb header_font_size=\u00a0\u00bb64px\u00a0\u00bb header_line_height=\u00a0\u00bb1.2em\u00a0\u00bb header_2_font_size=\u00a0\u00bb48px\u00a0\u00bb header_2_line_height=\u00a0\u00bb1.2em\u00a0\u00bb header_3_font_size=\u00a0\u00bb36px\u00a0\u00bb header_3_line_height=\u00a0\u00bb1.3em\u00a0\u00bb header_4_font=\u00a0\u00bbLato|700|||||||\u00a0\u00bb header_4_font_size=\u00a0\u00bb22px\u00a0\u00bb header_4_letter_spacing=\u00a0\u00bb1px\u00a0\u00bb header_4_line_height=\u00a0\u00bb1.6em\u00a0\u00bb header_5_font_size=\u00a0\u00bb21px\u00a0\u00bb header_5_line_height=\u00a0\u00bb1.4em\u00a0\u00bb header_6_font_size=\u00a0\u00bb16px\u00a0\u00bb header_6_line_height=\u00a0\u00bb1.4em\u00a0\u00bb background_enable_color=\u00a0\u00bboff\u00a0\u00bb module_alignment=\u00a0\u00bbcenter\u00a0\u00bb quote_font_size_tablet=\u00a0\u00bb22px\u00a0\u00bb quote_font_size_phone=\u00a0\u00bb16px\u00a0\u00bb quote_font_size_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb header_font_size_tablet=\u00a0\u00bb40px\u00a0\u00bb header_font_size_phone=\u00a0\u00bb24px\u00a0\u00bb header_font_size_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb header_2_font_size_tablet=\u00a0\u00bb32px\u00a0\u00bb header_2_font_size_phone=\u00a0\u00bb20px\u00a0\u00bb header_2_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb header_3_font_size_tablet=\u00a0\u00bb27px\u00a0\u00bb header_3_font_size_phone=\u00a0\u00bb18px\u00a0\u00bb header_3_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb header_4_font_size_tablet=\u00a0\u00bb18px\u00a0\u00bb header_4_font_size_phone=\u00a0\u00bb16px\u00a0\u00bb header_4_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb header_5_font_size_tablet=\u00a0\u00bb18px\u00a0\u00bb header_5_font_size_phone=\u00a0\u00bb15px\u00a0\u00bb header_5_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb header_6_font_size_tablet=\u00a0\u00bb15px\u00a0\u00bb header_6_font_size_phone=\u00a0\u00bb14px\u00a0\u00bb header_6_font_size_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb header_4_text_shadow_style=\u00a0\u00bbpreset1&Prime; 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header_2_font_size=\u00a0\u00bb48px\u00a0\u00bb header_2_line_height=\u00a0\u00bb1.4em\u00a0\u00bb header_3_font_size=\u00a0\u00bb36px\u00a0\u00bb header_3_line_height=\u00a0\u00bb1.3em\u00a0\u00bb header_4_text_color=\u00a0\u00bb#78d7f6&Prime; header_4_font_size=\u00a0\u00bb26px\u00a0\u00bb header_4_line_height=\u00a0\u00bb1.3em\u00a0\u00bb header_5_font_size=\u00a0\u00bb21px\u00a0\u00bb header_5_line_height=\u00a0\u00bb1.4em\u00a0\u00bb header_6_font_size=\u00a0\u00bb16px\u00a0\u00bb header_6_line_height=\u00a0\u00bb1.4em\u00a0\u00bb quote_font_size_tablet=\u00a0\u00bb22px\u00a0\u00bb quote_font_size_phone=\u00a0\u00bb16px\u00a0\u00bb quote_font_size_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb header_font_size_tablet=\u00a0\u00bb40px\u00a0\u00bb header_font_size_phone=\u00a0\u00bb24px\u00a0\u00bb header_font_size_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb header_2_font_size_tablet=\u00a0\u00bb32px\u00a0\u00bb header_2_font_size_phone=\u00a0\u00bb28px\u00a0\u00bb header_2_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb header_3_font_size_tablet=\u00a0\u00bb27px\u00a0\u00bb header_3_font_size_phone=\u00a0\u00bb18px\u00a0\u00bb header_3_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb header_4_font_size_tablet=\u00a0\u00bb26px\u00a0\u00bb header_4_font_size_phone=\u00a0\u00bb20px\u00a0\u00bb header_4_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb header_5_font_size_tablet=\u00a0\u00bb18px\u00a0\u00bb header_5_font_size_phone=\u00a0\u00bb15px\u00a0\u00bb header_5_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb header_6_font_size_tablet=\u00a0\u00bb15px\u00a0\u00bb header_6_font_size_phone=\u00a0\u00bb14px\u00a0\u00bb header_6_font_size_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb global_colors_info=\u00a0\u00bb{%22gcid-primary-color%22:%91%22quote_text_color%22%93}\u00a0\u00bb]<\/p>\n<h2>L&rsquo;IA g\u00e9n\u00e9rative dans la Bureautique<\/h2>\n<p>[\/et_pb_text][et_pb_accordion open_toggle_background_color=\u00a0\u00bbRGBA(255,255,255,0)\u00a0\u00bb closed_toggle_text_color=\u00a0\u00bb#ffcc99&Prime; closed_toggle_background_color=\u00a0\u00bbRGBA(255,255,255,0)\u00a0\u00bb toggle_icon=\u00a0\u00bb&#xf067;||fa||900&Prime; icon_color=\u00a0\u00bbgcid-secondary-color\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; _module_preset=\u00a0\u00bb180c16d9-59fc-4794-be2a-d8d8c33c21c1&Prime; toggle_text_color=\u00a0\u00bb#ffcc99&Prime; toggle_font_size=\u00a0\u00bb21px\u00a0\u00bb toggle_line_height=\u00a0\u00bb1.4em\u00a0\u00bb body_ul_line_height=\u00a0\u00bb1.8em\u00a0\u00bb body_ol_line_height=\u00a0\u00bb1.8em\u00a0\u00bb body_quote_font=\u00a0\u00bb&#8211;et_global_heading_font|&#8211;et_global_heading_font_weight|||||||\u00a0\u00bb body_quote_text_color=\u00a0\u00bbgcid-primary-color\u00a0\u00bb body_quote_font_size=\u00a0\u00bb28px\u00a0\u00bb body_quote_line_height=\u00a0\u00bb1.3em\u00a0\u00bb hover_enabled=\u00a0\u00bb0&Prime; toggle_font_size_tablet=\u00a0\u00bb18px\u00a0\u00bb toggle_font_size_phone=\u00a0\u00bb15px\u00a0\u00bb toggle_font_size_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb body_quote_font_size_tablet=\u00a0\u00bb22px\u00a0\u00bb body_quote_font_size_phone=\u00a0\u00bb16px\u00a0\u00bb body_quote_font_size_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb border_radii=\u00a0\u00bbon|12px|12px|12px|12px\u00a0\u00bb border_color_all=\u00a0\u00bbgcid-79008fab-ccde-4aaf-8238-1144e270bf33&Prime; global_colors_info=\u00a0\u00bb{%22gcid-primary-color%22:%91%22body_quote_text_color%22,%22quote_text_color%22%93,%22gcid-secondary-color%22:%91%22icon_color%22%93,%22gcid-heading-color%22:%91%22toggle_text_color%22%93,%22gcid-79008fab-ccde-4aaf-8238-1144e270bf33%22:%91%22border_color_all%22%93}\u00a0\u00bb sticky_enabled=\u00a0\u00bb0&Prime;][et_pb_accordion_item title=\u00a0\u00bbObjectifs de la Formation\u00a0\u00bb open=\u00a0\u00bbon\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; _module_preset=\u00a0\u00bb_initial\u00a0\u00bb custom_margin=\u00a0\u00bb||||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p>Cette formation a pour but d&rsquo;initier les participants \u00e0 l\u2019utilisation de l\u2019IA g\u00e9n\u00e9rative pour r\u00e9pondre aux besoins visuels dans un contexte bureautique.<\/p>\n<ul>\n<li><strong>Cr\u00e9er des visuels professionnels<\/strong> adapt\u00e9s aux pr\u00e9sentations (PowerPoint, Keynote).<\/li>\n<li><strong>Produire des supports de communication visuelle<\/strong> (rapports d\u2019activit\u00e9s, affiches, flyers).<\/li>\n<li><strong>Personnaliser des \u00e9l\u00e9ments graphiques<\/strong> pour renforcer l\u2019impact visuel de vos documents.<\/li>\n<\/ul>\n<p>[\/et_pb_accordion_item][et_pb_accordion_item title=\u00a0\u00bbPublic Cible\u00a0\u00bb open_toggle_text_color=\u00a0\u00bb#ffcc99&Prime; _builder_version=\u00a0\u00bb4.27.4&Prime; _module_preset=\u00a0\u00bb_initial\u00a0\u00bb custom_margin=\u00a0\u00bb||||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb toggle_text_color=\u00a0\u00bb#ffcc99&Prime; toggle_level=\u00a0\u00bbh5&Prime; open=\u00a0\u00bboff\u00a0\u00bb]<\/p>\n<ul>\n<li>Professionnels souhaitant dynamiser leurs supports bureautiques.<\/li>\n<li>Charg\u00e9s de communication, chefs de projet, ou toute personne impliqu\u00e9e dans la cr\u00e9ation de contenus visuels pour leur entreprise ou organisation.<\/li>\n<li>D\u00e9butants en IA g\u00e9n\u00e9rative ou graphisme recherchant une approche intuitive et rapide.<\/li>\n<\/ul>\n<p>[\/et_pb_accordion_item][et_pb_accordion_item title=\u00a0\u00bbProgramme de la Formation\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; _module_preset=\u00a0\u00bb_initial\u00a0\u00bb custom_margin=\u00a0\u00bb||||false|false\u00a0\u00bb hover_enabled=\u00a0\u00bb0&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb open=\u00a0\u00bboff\u00a0\u00bb sticky_enabled=\u00a0\u00bb0&Prime;]<\/p>\n<h4><strong>1. Introduction \u00e0 l&rsquo;IA g\u00e9n\u00e9rative<\/strong><\/h4>\n<ul>\n<li>Fonctionnement et potentiel de l\u2019IA dans la cr\u00e9ation visuelle.<\/li>\n<li>Cas d\u2019usage en bureautique : exemples concrets.<\/li>\n<\/ul>\n<h4><strong>2. Prise en main<\/strong><\/h4>\n<ul>\n<li>Comprendre les commandes de base pour g\u00e9n\u00e9rer des visuels.<\/li>\n<li>Exploration des styles et param\u00e8tres pour personnaliser vos cr\u00e9ations.<\/li>\n<\/ul>\n<h4><strong>3. Application aux besoins bureautiques<\/strong><\/h4>\n<ul>\n<li>Cr\u00e9er des illustrations pour des <strong>slides de pr\u00e9sentation professionnelles<\/strong>.<\/li>\n<li>R\u00e9aliser des <strong>visuels pour des rapports d\u2019activit\u00e9s<\/strong> : graphiques, infographies, illustrations.<\/li>\n<li>Produire des <strong>affiches et flyers impactants<\/strong> pour vos projets internes ou externes.<\/li>\n<\/ul>\n<h4><strong>4. Optimisation et astuces avanc\u00e9es<\/strong><\/h4>\n<ul>\n<li>Utilisation des prompts pour des r\u00e9sultats pr\u00e9cis et adapt\u00e9s.<\/li>\n<li>\u00c9viter les erreurs fr\u00e9quentes et optimiser vos temps de cr\u00e9ation.<\/li>\n<li>Exportation et int\u00e9gration des visuels dans vos logiciels bureautiques.<\/li>\n<\/ul>\n<p>[\/et_pb_accordion_item][et_pb_accordion_item title=\u00a0\u00bbM\u00e9thodologie\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; _module_preset=\u00a0\u00bb_initial\u00a0\u00bb custom_margin=\u00a0\u00bb||||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb open=\u00a0\u00bboff\u00a0\u00bb]<\/p>\n<ul>\n<li><strong>Approche pratique<\/strong> : chaque \u00e9tape est accompagn\u00e9e d\u2019exercices guid\u00e9s.<\/li>\n<li><strong>Cas concrets<\/strong> : les participants travailleront sur des projets sp\u00e9cifiques \u00e0 leurs besoins professionnels.<\/li>\n<li><strong>\u00c9changes interactifs<\/strong> : temps de questions-r\u00e9ponses et feedback personnalis\u00e9.<\/li>\n<\/ul>\n<p>[\/et_pb_accordion_item][et_pb_accordion_item title=\u00a0\u00bbB\u00e9n\u00e9fices pour les Participants\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; 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header_2_font_size=\u00a0\u00bb48px\u00a0\u00bb header_2_line_height=\u00a0\u00bb1.4em\u00a0\u00bb header_3_font_size=\u00a0\u00bb36px\u00a0\u00bb header_3_line_height=\u00a0\u00bb1.3em\u00a0\u00bb header_4_text_color=\u00a0\u00bb#78d7f6&Prime; header_4_font_size=\u00a0\u00bb26px\u00a0\u00bb header_4_line_height=\u00a0\u00bb1.3em\u00a0\u00bb header_5_font_size=\u00a0\u00bb21px\u00a0\u00bb header_5_line_height=\u00a0\u00bb1.4em\u00a0\u00bb header_6_font_size=\u00a0\u00bb16px\u00a0\u00bb header_6_line_height=\u00a0\u00bb1.4em\u00a0\u00bb hover_enabled=\u00a0\u00bb0&Prime; quote_font_size_tablet=\u00a0\u00bb22px\u00a0\u00bb quote_font_size_phone=\u00a0\u00bb16px\u00a0\u00bb quote_font_size_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb header_font_size_tablet=\u00a0\u00bb40px\u00a0\u00bb header_font_size_phone=\u00a0\u00bb24px\u00a0\u00bb header_font_size_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb header_2_font_size_tablet=\u00a0\u00bb32px\u00a0\u00bb header_2_font_size_phone=\u00a0\u00bb28px\u00a0\u00bb header_2_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb header_3_font_size_tablet=\u00a0\u00bb27px\u00a0\u00bb header_3_font_size_phone=\u00a0\u00bb18px\u00a0\u00bb header_3_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb header_4_font_size_tablet=\u00a0\u00bb26px\u00a0\u00bb header_4_font_size_phone=\u00a0\u00bb20px\u00a0\u00bb header_4_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb header_5_font_size_tablet=\u00a0\u00bb18px\u00a0\u00bb header_5_font_size_phone=\u00a0\u00bb15px\u00a0\u00bb header_5_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb header_6_font_size_tablet=\u00a0\u00bb15px\u00a0\u00bb header_6_font_size_phone=\u00a0\u00bb14px\u00a0\u00bb header_6_font_size_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb global_colors_info=\u00a0\u00bb{%22gcid-primary-color%22:%91%22quote_text_color%22%93}\u00a0\u00bb sticky_enabled=\u00a0\u00bb0&Prime;]<\/p>\n<h2>L&rsquo;IA g\u00e9n\u00e9rative dans la Communication<\/h2>\n<p>[\/et_pb_text][et_pb_accordion open_toggle_background_color=\u00a0\u00bbRGBA(255,255,255,0)\u00a0\u00bb closed_toggle_text_color=\u00a0\u00bb#ffcc99&Prime; closed_toggle_background_color=\u00a0\u00bbRGBA(255,255,255,0)\u00a0\u00bb toggle_icon=\u00a0\u00bb&#xf067;||fa||900&Prime; icon_color=\u00a0\u00bbgcid-secondary-color\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; _module_preset=\u00a0\u00bb180c16d9-59fc-4794-be2a-d8d8c33c21c1&Prime; toggle_text_color=\u00a0\u00bb#ffcc99&Prime; toggle_font_size=\u00a0\u00bb21px\u00a0\u00bb toggle_line_height=\u00a0\u00bb1.4em\u00a0\u00bb body_ul_line_height=\u00a0\u00bb1.8em\u00a0\u00bb body_ol_line_height=\u00a0\u00bb1.8em\u00a0\u00bb body_quote_font=\u00a0\u00bb&#8211;et_global_heading_font|&#8211;et_global_heading_font_weight|||||||\u00a0\u00bb body_quote_text_color=\u00a0\u00bbgcid-primary-color\u00a0\u00bb body_quote_font_size=\u00a0\u00bb28px\u00a0\u00bb body_quote_line_height=\u00a0\u00bb1.3em\u00a0\u00bb hover_enabled=\u00a0\u00bb0&Prime; toggle_font_size_tablet=\u00a0\u00bb18px\u00a0\u00bb toggle_font_size_phone=\u00a0\u00bb15px\u00a0\u00bb toggle_font_size_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb body_quote_font_size_tablet=\u00a0\u00bb22px\u00a0\u00bb body_quote_font_size_phone=\u00a0\u00bb16px\u00a0\u00bb body_quote_font_size_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb border_radii=\u00a0\u00bbon|12px|12px|12px|12px\u00a0\u00bb border_color_all=\u00a0\u00bbgcid-79008fab-ccde-4aaf-8238-1144e270bf33&Prime; global_colors_info=\u00a0\u00bb{%22gcid-primary-color%22:%91%22body_quote_text_color%22,%22quote_text_color%22%93,%22gcid-secondary-color%22:%91%22icon_color%22%93,%22gcid-heading-color%22:%91%22toggle_text_color%22%93,%22gcid-79008fab-ccde-4aaf-8238-1144e270bf33%22:%91%22border_color_all%22%93}\u00a0\u00bb sticky_enabled=\u00a0\u00bb0&Prime;][et_pb_accordion_item title=\u00a0\u00bbObjectifs de la Formation\u00a0\u00bb open=\u00a0\u00bbon\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; _module_preset=\u00a0\u00bb_initial\u00a0\u00bb custom_margin=\u00a0\u00bb||||false|false\u00a0\u00bb hover_enabled=\u00a0\u00bb0&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb sticky_enabled=\u00a0\u00bb0&Prime;]<\/p>\n<p>Cette formation vise \u00e0 permettre aux participants d\u2019exploiter les fonctionnalit\u00e9s de l&rsquo;IA g\u00e9n\u00e9rative pour r\u00e9pondre aux besoins sp\u00e9cifiques de la communication d\u2019entreprise.<\/p>\n<ul>\n<li><strong>Cr\u00e9er des visuels impactants<\/strong> pour les r\u00e9seaux sociaux.<\/li>\n<li><strong>Concevoir des \u00e9l\u00e9ments graphiques professionnels<\/strong> pour des sites web.<\/li>\n<li><strong>G\u00e9n\u00e9rer des roughs<\/strong> pour pr\u00e9visualiser vos projets cr\u00e9atifs.<\/li>\n<\/ul>\n<p>[\/et_pb_accordion_item][et_pb_accordion_item title=\u00a0\u00bbPublic Cible\u00a0\u00bb open_toggle_text_color=\u00a0\u00bb#ffcc99&Prime; _builder_version=\u00a0\u00bb4.27.4&Prime; _module_preset=\u00a0\u00bb_initial\u00a0\u00bb custom_margin=\u00a0\u00bb||||false|false\u00a0\u00bb hover_enabled=\u00a0\u00bb0&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb toggle_text_color=\u00a0\u00bb#ffcc99&Prime; toggle_level=\u00a0\u00bbh5&Prime; open=\u00a0\u00bboff\u00a0\u00bb sticky_enabled=\u00a0\u00bb0&Prime;]<\/p>\n<ul>\n<li>Collectivit\u00e9s locales, administrations.<\/li>\n<li>Commer\u00e7ants, artisans, professions lib\u00e9rales.<\/li>\n<li>Entrepreneurs et chefs de projet souhaitant am\u00e9liorer leur communication visuelle.<\/li>\n<\/ul>\n<p>[\/et_pb_accordion_item][et_pb_accordion_item title=\u00a0\u00bbProgramme de la Formation\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; _module_preset=\u00a0\u00bb_initial\u00a0\u00bb custom_margin=\u00a0\u00bb||||false|false\u00a0\u00bb hover_enabled=\u00a0\u00bb0&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb open=\u00a0\u00bboff\u00a0\u00bb sticky_enabled=\u00a0\u00bb0&Prime;]<\/p>\n<h4><strong>1. Introduction \u00e0 l\u2019IA g\u00e9n\u00e9rative<\/strong><\/h4>\n<ul>\n<li>Comprendre le r\u00f4le de l\u2019IA dans la communication moderne.<\/li>\n<li>D\u00e9couvrir son potentiel pour la cr\u00e9ation visuelle.<\/li>\n<li>\u00c9tude de cas : comment des entreprises utilisent l\u2019IA pour se d\u00e9marquer.<\/li>\n<\/ul>\n<h4><strong>2. Prise en main<\/strong><\/h4>\n<ul>\n<li>Utilisation des commandes essentielles pour g\u00e9n\u00e9rer des visuels.<\/li>\n<li>Introduction aux styles graphiques, aux param\u00e8tres et aux variations.<\/li>\n<\/ul>\n<h4><strong>3. Applications en communication d\u2019entreprise<\/strong><\/h4>\n<ul>\n<li><strong>R\u00e9seaux sociaux<\/strong> : Cr\u00e9er des visuels attractifs pour des publications, stories et publicit\u00e9s.<\/li>\n<li><strong>Site web<\/strong> : G\u00e9n\u00e9rer des banni\u00e8res, illustrations et visuels optimis\u00e9s pour le web.<\/li>\n<li><strong>Packaging<\/strong> : Concevoir des concepts visuels pour emballages.<\/li>\n<li><strong>Rough<\/strong> : Cr\u00e9er des esquisses et pr\u00e9visualisations pour vos projets cr\u00e9atifs.<\/li>\n<\/ul>\n<h4><strong>4. Techniques avanc\u00e9es et personnalisation<\/strong><\/h4>\n<ul>\n<li>Cr\u00e9er des prompts efficaces pour des r\u00e9sultats pr\u00e9cis et adapt\u00e9s \u00e0 votre identit\u00e9 visuelle.<\/li>\n<li>Travailler avec des \u00e9l\u00e9ments sp\u00e9cifiques (logos, couleurs, typographies).<\/li>\n<li>Optimisation des visuels pour l\u2019impression et le digital.<\/li>\n<\/ul>\n<h4><strong>5. Int\u00e9gration et mise en pratique<\/strong><\/h4>\n<ul>\n<li>Exporter et int\u00e9grer vos cr\u00e9ations dans vos outils de communication (Canva, Adobe, WordPress&#8230;).<\/li>\n<li>Adapter les visuels \u00e0 diff\u00e9rents supports et formats.<\/li>\n<li>Travail collaboratif et feedback sur des projets concrets des participants.<\/li>\n<\/ul>\n<p>[\/et_pb_accordion_item][et_pb_accordion_item title=\u00a0\u00bbM\u00e9thodologie\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; _module_preset=\u00a0\u00bb_initial\u00a0\u00bb custom_margin=\u00a0\u00bb||||false|false\u00a0\u00bb hover_enabled=\u00a0\u00bb0&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb open=\u00a0\u00bboff\u00a0\u00bb sticky_enabled=\u00a0\u00bb0&Prime;]<\/p>\n<ul>\n<li>Formation interactive avec exercices pratiques pour chaque module.<\/li>\n<li>\u00c9tudes de cas r\u00e9els adapt\u00e9es \u00e0 la communication d\u2019entreprise.<\/li>\n<li>Ateliers collaboratifs pour \u00e9changer et perfectionner vos cr\u00e9ations.<\/li>\n<\/ul>\n<p>[\/et_pb_accordion_item][et_pb_accordion_item title=\u00a0\u00bbB\u00e9n\u00e9fices pour les Participants\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; 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global_colors_info=\u00a0\u00bb{%22gcid-primary-color%22:%91%22body_quote_text_color%22,%22quote_text_color%22%93,%22gcid-secondary-color%22:%91%22icon_color%22%93,%22gcid-heading-color%22:%91%22toggle_text_color%22%93,%22gcid-79008fab-ccde-4aaf-8238-1144e270bf33%22:%91%22border_color_all%22%93}\u00a0\u00bb sticky_enabled=\u00a0\u00bb0&Prime;][et_pb_accordion_item title=\u00a0\u00bbObjectifs de la Formation\u00a0\u00bb open=\u00a0\u00bbon\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; _module_preset=\u00a0\u00bb_initial\u00a0\u00bb custom_margin=\u00a0\u00bb||||false|false\u00a0\u00bb hover_enabled=\u00a0\u00bb0&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb sticky_enabled=\u00a0\u00bb0&Prime;]<\/p>\n<p>Cette formation a pour ambition d\u2019initier les professionnels de l\u2019\u00e9dition \u00e0 l\u2019utilisation de l&rsquo;IA g\u00e9n\u00e9rative, une solution innovante pour enrichir leurs cr\u00e9ations visuelles. \u00c0 l\u2019issue de cette formation, vous serez capable de :<\/p>\n<ul>\n<li><strong>Cr\u00e9er des illustrations<\/strong>\u00a0pour des couvertures de livres, magazines ou catalogues.<\/li>\n<li><strong>D\u00e9velopper un univers visuel coh\u00e9rent<\/strong> adapt\u00e9 \u00e0 votre histoire ou projet \u00e9ditorial.<\/li>\n<li><strong>Prototyper rapidement des concepts graphiques<\/strong> pour valider vos id\u00e9es avec vos partenaires ou collaborateurs.<\/li>\n<\/ul>\n<p>[\/et_pb_accordion_item][et_pb_accordion_item title=\u00a0\u00bbPublic Cible\u00a0\u00bb open_toggle_text_color=\u00a0\u00bb#ffcc99&Prime; _builder_version=\u00a0\u00bb4.27.4&Prime; _module_preset=\u00a0\u00bb_initial\u00a0\u00bb custom_margin=\u00a0\u00bb||||false|false\u00a0\u00bb hover_enabled=\u00a0\u00bb0&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb toggle_text_color=\u00a0\u00bb#ffcc99&Prime; toggle_level=\u00a0\u00bbh5&Prime; open=\u00a0\u00bboff\u00a0\u00bb sticky_enabled=\u00a0\u00bb0&Prime;]<\/p>\n<ul>\n<li>\u00c9diteurs, directeurs artistiques, graphistes sp\u00e9cialis\u00e9s dans l\u2019\u00e9dition.<\/li>\n<li>Auteurs, illustrateurs, et cr\u00e9ateurs souhaitant diversifier leurs outils visuels.<\/li>\n<li>Toute personne impliqu\u00e9e dans la cr\u00e9ation ou l\u2019\u00e9dition de livres illustr\u00e9s, d\u00e9sireuse d\u2019explorer de nouveaux outils.<\/li>\n<\/ul>\n<p>[\/et_pb_accordion_item][et_pb_accordion_item title=\u00a0\u00bbProgramme de la Formation\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; _module_preset=\u00a0\u00bb_initial\u00a0\u00bb custom_margin=\u00a0\u00bb||||false|false\u00a0\u00bb hover_enabled=\u00a0\u00bb0&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb open=\u00a0\u00bboff\u00a0\u00bb sticky_enabled=\u00a0\u00bb0&Prime;]<\/p>\n<h4><strong>1. Introduction \u00e0 l\u2019IA g\u00e9n\u00e9rative<\/strong><\/h4>\n<ul>\n<li>Comprendre les enjeux et opportunit\u00e9s de l\u2019IA dans le secteur de l\u2019\u00e9dition.<\/li>\n<li>D\u00e9couvrir l&rsquo;IA g\u00e9n\u00e9rative : un outil puissant pour les m\u00e9tiers cr\u00e9atifs.<\/li>\n<li>\u00c9tude de cas : exemples d\u2019utilisation dans des projets \u00e9ditoriaux.<\/li>\n<\/ul>\n<h4><strong>2. Prise en main<\/strong><\/h4>\n<ul>\n<li>Commandes essentielles pour g\u00e9n\u00e9rer vos premiers visuels.<\/li>\n<li>Exploration des styles artistiques adapt\u00e9s aux besoins \u00e9ditoriaux.<\/li>\n<\/ul>\n<h4><strong>3. Applications pratiques pour l\u2019\u00e9dition<\/strong><\/h4>\n<ul>\n<li><strong>Couvertures de livres et magazines<\/strong> : Cr\u00e9er des illustrations originales et impactantes.<\/li>\n<li><strong>Illustrations th\u00e9matiques<\/strong> pour enrichir des articles, essais ou ouvrages illustr\u00e9s.<\/li>\n<li><strong>Cr\u00e9ation d\u2019univers graphiques<\/strong> : D\u00e9velopper des d\u00e9cors et ambiances immersives (for\u00eats enchant\u00e9es, mondes imaginaires).<\/li>\n<li><strong>Conception des personnages<\/strong> : G\u00e9n\u00e9rer des h\u00e9ros et h\u00e9ro\u00efnes captivants pour les enfants.<\/li>\n<\/ul>\n<h4><strong>4. Techniques avanc\u00e9es et personnalisation<\/strong><\/h4>\n<ul>\n<li>R\u00e9diger des prompts pour obtenir des illustrations coh\u00e9rentes avec votre histoire.<\/li>\n<li>Modifier et affiner les visuels pour refl\u00e9ter votre vision artistique.<\/li>\n<li>Adapter les cr\u00e9ations pour l\u2019impression ou le num\u00e9rique.<\/li>\n<\/ul>\n<h4><strong>5. \u00c9tudes de cas et ateliers pratiques<\/strong><\/h4>\n<ul>\n<li>Travail sur des projets sp\u00e9cifiques aux participants : cr\u00e9ation de visuels pour un livre, un magazine ou un catalogue.<\/li>\n<li>Feedback personnalis\u00e9 et am\u00e9lioration collaborative des cr\u00e9ations.<\/li>\n<\/ul>\n<p>[\/et_pb_accordion_item][et_pb_accordion_item title=\u00a0\u00bbM\u00e9thodologie\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; _module_preset=\u00a0\u00bb_initial\u00a0\u00bb custom_margin=\u00a0\u00bb||||false|false\u00a0\u00bb hover_enabled=\u00a0\u00bb0&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb open=\u00a0\u00bboff\u00a0\u00bb sticky_enabled=\u00a0\u00bb0&Prime;]<\/p>\n<ul>\n<li>Formation <strong>interactive<\/strong> avec des exercices pratiques et des exemples concrets.<\/li>\n<li><strong>\u00c9changes personnalis\u00e9s<\/strong> pour r\u00e9pondre aux besoins sp\u00e9cifiques des participants.<\/li>\n<\/ul>\n<p>[\/et_pb_accordion_item][et_pb_accordion_item title=\u00a0\u00bbB\u00e9n\u00e9fices pour les Participants\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; 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